The Significance of the Franchise Agreement Document

You probably already know how important the franchise agreement document is in and of itself, but it’s best to take a look again at the significance of this stage.

Franchises are a unique form of business, and one that came about only when capitalism took hold in modern marketplaces in the last couple centuries.

A franchisee has responsibility not only for their business and reputation, but also to the parent company which they represent. Any reputable company has a high standard of quality, not only in the service, but also for internal workings and competence at operating the business on the corporate front.

Considering that, your franchise agreement document can say much about the quality you will bring to the company well before your business opens. The legal or business team at the parent company will at any rate subconsciously judge your attention to detail and quality by what this document itself conveys.

Bearing this in mind, there are several points of quality to consider, beyond the content of the document.

 Various Points of Quality in your Franchise Agreement Document

There are several points of quality you should consider, and it’s not uncommon to overlook at least one of these, given this document is mostly business and not sales.

First is the most obvious point, that being spacing and the amount of wording per page. If there is too much text on a page, it is overwhelming, and no matter how much people like to read, they will be put off by this. It’s ok to have more pages in the document if it means cramming less text on a page. The type font should look good, but not be overly ornate as well.

Second, consider your letterhead in your franchise agreement document. Handsome but not overly-prominent letterheads go a long way to give the document a professional feel.

The material upon which your document is printed should be a solid, long-lasting paper that feels and looks important, showing how critical you regard this document.

Lastly, your format for the digital copy is very important as well. We’re getting closer to the paperless office as the years go by. When choosing a format, above all security matters. Something that is hard to alter without permission is very important, and few formats can guarantee this without much inconvenience.

That brings us to the other point of importance in formats – convenience. A format that can be easily read from just about any device shows that you will spend extra effort on making things convenient for customers or business associates. PDF is a good format on both of these counts. It is hard to alter one, and almost everything can read them.

Showing this extra attention to detail and willingness to go the extra mile for something that only internal staff will see will take you a long way to earning the trust of the company you wish to represent.