The steps for setting up a franchise owner so that he or she will become an instant success takes skill, planning and plenty of tender loving care.

When you go about setting up a franchise at a new location, the process of finding a good buyer for that franchise and getting that new franchise off of the ground is a major undertaking.  When you set out to franchise your company, you rallied your troops to set up the systems and structures so that you could mobilize that crack force of business people to expand your business like gangbusters.

Once you have that finely tuned machine in place to crank out dynamite franchises one after the other, don’t get lazy.  Give each and every new franchise addition the same care and anxiety that you poured into that very first fresh faced franchise buyer who appeared, hat in hand at your door to buy a franchise of your very prosperous business.

Pay attention to how well the process of taking a new franchise outlet from soup to nuts works.  Don’t sit up nights if you do not close every franchise deal that appears in the sunset.  You will have potential franchise owners who just do not cut the mustard. But if perfectly good future franchise powerhouses start falling out of the system before you ever nail down that franchise agreement  and collect those fat franchise fees, it is time to look at what is slowing your growth into the massively profitable business empire you want to become.

 The top priority for setting up a franchise is investing in that new franchise owner.

There are plenty of places in the franchise development process that can be fine tuned.  The performance of your new franchise development orientation process could be the culprit for low closing of new franchise owners. It could be those overpaid franchise lawyers are gumming up the works.  You need to keep those legal eagles around to make sure you are kosher with franchise law but don’t let them scare off good franchise buyers with too much legalize in the orientation or in the franchise documents that must be signed to make the new franchise take off.

Keep in mind that each new franchise owner is a part of your business. It is true that they are small business people on their own. But their success is your success and their failure is your failure.  Give them plenty of tender loving care as you nurture a new franchise owner from prospect to very productive franchise operator.  But don’t let it end there.  Apply just as much TLC to franchise owners after the doors are open and customers are flooding in.  If you stay on top of your vast empire of franchises across the city or across the world, you will enjoy seeing an army of happy franchise owners and happy franchises pumping nice big fat profits into your coffers each month.