The Subway franchise agreement and the method to their madness is a perfect template for any up and coming fast food franchising chain.
October 29, 2011 by Fran
Filed under Franchise Articles
If you are getting organized to start franchise your company, the Subway franchise agreement and the success it has spawned is a great place to start. The list of examples of great franchised fast food chains is as long as your arm. But among the great stories of how to take a healthy food outlet chain and turn it into a franchising powerhouse, Subway stands out. The Subway franchise agreement and the other documents that drive that powerhouse can serve as templates for great success for any upstate franchising company that wants to know how to do it right.
You can find evidence of a truly unique approach to building a franchise buried right there in the Subway franchise agreement and their franchise operations guidelines. Because Subway attacked the franchising market with their own slant on things and they brought the corporate philosophy that made them a huge success before franchising to the game, they exploded on the world of franchise fast food and they just keep on exploding there.
One way that the Subway franchise agreement and the other functional franchising documents laid down a formula for massive success is in their attitude about their customers. Subway made it a point to challenge the empires of McDonald’s and Wendy’s with one simple concept. That concept was quality foods combined with phenomenal customer service. You see it and sense it when you walk into a Subway. That impression that you are eating food that is good for you served by happy and friendly employees is no fluke. Franchising documents like the Subway franchise agreement made those values job one for any Subway franchise.
Putting the franchise owner on the pedestal.
Perhaps more than any other international franchising company, the Subway franchise agreement is all about the beginning of a powerful partnership between Subway and each and every franchise owner. Subway is notorious for treating their franchise owners like royalty. The way they take great care of the people who make money for them has resulted in the Subway franchise agreementbecoming one of the most sought after franchises to own in the fast food industry.
For any fast food company that is thinking about getting into franchising, you cannot go wrong modeling how your franchise relationships work form the Subway franchise agreement. If you can replicate the incredibly strong relationship between the Subway franchises and the corporation and the volcanic growth that Subway has enjoyed because of their unique approach to franchising, you will be in for a very prosperous future to be sure.
A Subway franchise agreement has become one of the popular routes for a small business person to get moving in franchising and for good reasons.
June 25, 2011 by Fran
Filed under Franchise Articles
Not everybody would want to invest in a Subway franchise agreement but it is clear that many thousands of smart entrepreneurs have made that leap. The appeal of getting into business with Subway is not hard to figure out. For one thing, they are one of the most well known restaurants in the country. In the fresh sandwich niche, it could be said pretty much without fear of contradiction that Subway dominates that market. So if you want to get into business with as solid winner, seeking a Subway franchise agreement is a smart maneuver on your part.
Those that do win a Subway franchise agreement also get excited about the appeal of serving fresh food in the fast food marketplace. The way Subways are laid out, customers can often get a nutritious meal as fast or faster than they could get it at one of the big fast food chains like McDonalds or Wendy’s. The food you serve is healthy and fresh. The success of those cute Jared commercials for Subway put the emphasis on how healthy and wholesome the food is at this restaurant. That is the kind of thing that appeals to anyone who wants a franchise in the restaurant category.
This not to say that investing in a franchise agreement from Subway is the least expensive way to go. Because Subway is one of the most sought after franchises to be part of, the franchise fees may take your breath away. On top of paying pretty steep franchising fees and royalties, you will have the expenses of leasing a space and stocking inventory, training employees and fixing up your store. Those costs can really start to mount up. But when you do prove credit worthy of a Subway franchise agreement, the company will do all it can to help you get a cost/benefit evaluation done so you can get the financing to get your restaurant franchise up and running.
Investing in a Subway franchise agreement brings with it unparalleled support.
The costs of getting involved with a Subway franchise agreement may seem ridiculously high for a new franchise owner who is still feeling his or her way in the world of franchising. But you can just put that thought aside because Subway is the kind of organization that takes the fear and loathing out of investing in a Subway franchise agreement.
Subway could give lessons to other big companies on how to spoil their franchise investors. From the minute you call a Subway franchise office and express interest in a Subway franchise agreement, they do all they can to make it easy for you. The company is right there every step of the way to explain the process and to help you with literature and seminars to explain where you are in the process and what the next step is. They even help you sort out the maze of crazy documents you must become a wizard at including their franchise operating manual and other disclosure documents. Subway makes sure those documents are written in real human being English, not a bunch of lawyer mumbo jumbo.
Getting a Subway franchise agreement is not a dangerous jungle adventure. Every business venture has risks but Subway takes a lot of the terror out of the process. They make sure you enjoy the ride so that when you open your own Subway restaurant, you are ready to make big money. So when you go into a Subway and you notice the manager and staff have big smiles on their faces, that is because the people behind that Subway franchise agreement put those smiles there and that is why this franchise chain is such a huge success.